Working with Real Estate Lawyer in Toronto have a lead generation company has given me
interesting insight into both real estate leads and agents.
Well, if I could provide that consistently, all the time,
I'd either have a multi-million dollar company I'd be doing real estate full time . Instead,
these services provide you with real estate leads and it is YOUR job to turn
them into clients.
And that's all it make you feel better about not being able
to turn your real estate leads into listings. That being said, here are the top
5 cop-outs I've heard over the years about following up with Brampton real
estate leads and my responses to them.
1. I'm a new agent
and no one wants to use a new agent.
Well, how do they know you're a new agent? Did you announce
it the second you spoke with your real estate leads? You don't need to tell all
your real estate leads that you're new. If they ask, tell them, and be honest,
but don't just volunteer the information. And how to you know "no
one" wants to use a new agent - sounds like a gross generalization to me.
Just TRY to convert them. Assuming from the start your real estate leads won't
want to use you because you're new doesn't even give you a chance.
2. Some real estate
leads are on the Do Not Call Registry.
So? There's no such thing as a Do Not Knock list. If your
real estate leads are on the DNC Registry and you feel THAT uncomfortable
risking a call, you should have your butt in the car, directions in your hand
and preparing yourself mentally for your introduction once you knock at their
door. And actually, as per the basic rules of the Do Not Call Registry, if a
consumer on the lists makes an inquiry (which is what online real estate leads
are!), you can contact them for up to 3 months after the inquiry.
3. it’s
unprofessional to go knock on someone's door.
This is the line I usually got after suggesting stopping by
the property. My thing is, who said so? It is unprofessional to go visit your
real estate leads and drop off the information they requested
4. These real estate
leads are too far from my area, or it's in a very bad part of town.
If your real estate leads are too far, why did you sign up
for that area? Or, if you are getting some real estate leads out of your area,
how far? Most of the time, agents complain about having to drive 30 minutes
away. Find a great agent in the lead's area and send it on over. That way
you'll still get a portion of the commission AND you've saved 30 precious
minutes of your time.
When you got your license, you gained knowledge that others
don't have, but will need at some point to share this with your real estate
leads, no matter what the economic status of their home and income is. If you
don't want to help them, no one can force you, but you are a BAD agent if
you're not at least willing to find someone who will your real estate leads.
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